Can a car boss turn around Gucci’s owner?
Kering is the latest troubled firm to seek an outside saviour

THE RENAULT Twingo Equilibre is a pint-sized runaround for the thrifty. The special-edition Gucci Jackie Notte handbag is an iconic accessory for the loaded. Besides being available in black and a price tag on a similar order of magnitude—€14,000 and €10,000 ($16,000 and $11,500), respectively—the two appear to be nothing alike. On June 16th, they acquired an unexpected fresh commonality: Luca de Meo.
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This article appeared in the Business section of the print edition under the headline “The turnaround temptation”
Business
June 21st 2025- AI is turning the ad business upside down
- Victoria’s Secret is struggling to reinvent itself
- The family saga at Germany’s media colossus takes an unusual twist
- Mark Zuckerberg is spending megabucks on an AI hiring spree
- Why China is giving away its tech for free
- How to build the right corporate culture
- Can a car boss turn around Gucci’s owner?

From the June 21st 2025 edition
Discover stories from this section and more in the list of contents
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Pity France’s cognac-makers
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Linda Yaccarino goes from X CEO to ex-CEO
The top position at Elon Musk’s social-media platform is open once again

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