Britain’s AI-care revolution isn’t flashy—but it is the future
To see the future of social care, come to England’s Black Country
ARTIFICIAL INTELLIGENCE (AI) is typically associated with Silicon Valley coders or researchers in Shanghai, not chain-smoking care workers in the Black Country. Yet in England’s post-industrial heartland Samantha Westwood, a manager at Cera, a home-care company, arranges carers’ schedules with Amazon-like efficiency. A custom-built app plots the quickest routes to see the most clients in the shortest time. Carers log their arrival by sharing their GPS location. Alerts ensure that medication is given on schedule. So good are the data that Cera can even predict which workers are likely to quit (staff turnover is said to be down by 20%).
Explore more
This article appeared in the Britain section of the print edition under the headline “Alexa, who’s hot in age-tech?”
Britain
June 7th 2025- Britain’s ambitious plan to rearm looks underfunded
- A ruling in Britain stokes fears of backdoor blasphemy laws
- Can Britain untangle the mess in its water industry?
- Britain’s AI-care revolution isn’t flashy—but it is the future
- A new London attraction hopes to revive interest in Elvis
- Manchester’s Town Hall renovation will be late, costly and worth it
- All pain, no gain: Labour’s odd strategy
From the June 7th 2025 edition
Discover stories from this section and more in the list of contents
Explore the edition
Where are all the briefcase wankers?
The nerd:jock ratio in government is askew
The court that could thwart Wimbledon’s ambitions to grow
What hope for the rest of Britain?
Macron beats Trump to London
A royal welcome for a republican president
Britain is already a hot country. It should act like it
A land of long holidays, cool homes and tree-lined streets awaits
A quiet education revolution in England’s secondary cities
Not just a London effect